Rebel life book cover design

Rebel life book cover design

Rebel life book cover design

Project brief

Mark Lyford is the best proof of how a rebel life can turn into an amazing existence. He is a super busy author and business person so his project brief was, well…it was brief! He simply stated that he was looking for a sharp cover to stand out and make people want to pick it up.

Design process

Not having many coordinates from an author is not necessarily a bad thing—it gives a lot of room for creative approaches. These can be worked out beautifully through a close collaboration with the client. That is exactly how the design for Rebel Entrepreneur evolved.

Initially, I started with a different approach for the main graphics. I proposed a stylized fist with the four subtitle elements displayed on the knuckles. Mark felt that the fist was looking a bit too violent for who he really is. So he came up with the idea of using a Phoenix Bird because it also symbolized the change that took place in his life. Additionally, I came up with the four iconic elements to sustain the subtitle visually and then I worked on creating am eye catchy focal point to fit the whole transformation theme. The bright center and the strong contrast made the cover a great eye-grabber.

Final thoughts

The design for Rebel Entrepreneur was a wonderful brainstorm project. Mark and I worked great together, firing back and forth creative ideas.

Links

Connect with Mark Lyford on his website. Check out Rebel Entrepreneur live on Amazon.

Rebel life book cover design Rebel life book cover design Rebel life book cover design Rebel life book cover design

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