Jennifer created The seeker’s guide as a series of guidebooks to uniquely deliver spiritual wisdom into practical tips and tools for everyday life. Laid out like For Dummies or Complete Idiots Guides, The Seeker’s Guides use personal stories, quotes, navigational icons, and activity sections throughout each book.
Jennifer’s audience consists of people who integrate spirituality into their everyday life. That’s why she aimed at making people feel good when picking up the Seeker’s Guidebooks. She wanted them to feel like they are making a difference in their life.
Jennifer’s main desire was to get a versatile design to work well for the upcoming themes in the series. For example, she plans to include volumes like, The Seeker’s Guide to Adoption, The Seeker’s Guide to Cancer, or The Seeker’s Guide to High Endurance Sports.
Right from the start, it was clear to me that the design needed to be clean, classy, simple, pure, yet relatable and user-friendly. For the front cover, I meant to keep things visible and easy-to-understand. I split the cover into sections to help readers’ eyes get an easier grasp of all the information. On the top, there are the icons used throughout the book while the bottom represents the replaceable area for the upcoming volumes. The interior formatting of the book was so much fun too. I had a lot of creative freedom to come up with reader-friendly elements. The challenge was to make the pages look fun and whimsical at the same time. The details were very important because there was a lot of information that needed to be presented in an uncluttered yet attractive way. My layout design was complemented by a series of original illustrations commissioned for this book.
To me, Jennifer is yet another proof that some people are meant to meet even if they live on opposite sides of the world. I cherish every minute of our on-going projects as well as the solid friendship that bonds us now!