The Radical Housewife: Adventures of a Feminist Stay-At-Home Mom is a political memoir, written by Shannon Drury and released by Medusa’s Muse Press. The book combines political observations with personal stories, wit with anger, vulnerability with sarcasm. The target audiences are left-leaning moms who love memoirs, feminists—with or without kids of their own—and readers of lefty humor by Al Franken, the late Molly Ivins, Lizz Winstead, etc.
Shannon was looking for a clean, simple, dynamic design that would mesh the two worlds that her book describes—the cozy June Cleaver stereotype of the housewife and mother with the angry, in your face style of the feminist political activist.
The design process was extremely smooth and professional. Working with both the author, Shannon, as well as her publicist, Terena, was ideal because we completed each other and we got some really great ideas.
Shannon started the project by listing a few graphic elements that could work for her cover. However, her goal was to find a designer who could create something eye-catchy and dynamic with limited space so that the cover stands out as a thumbnail. I am happy I was that designer!
In order to get a cover that was going to be visually striking even in thumbnail view, I needed to convey the idea of activist feminist motherhood with a simple, uncluttered image. However, I also wanted the design concept to be creative and out-of-the-box, something that would raise eyebrows and intrigue. That’s why I decided to create a simple yet emotional main scene. I ended up using simple everyday items that a housewife would instantly recognise—a hand in a kitchen rubber glove holding up a frying pan. Even though the scene is meant to be simple, the message is extremely strong and iconic—a radical housewife.
Holding Shannon’s book in my hands, I realise I couldn’t be happier. It’s got that beautiful polished look with witty touches that I usually admire in other book covers. I am so happy Terena and Shannon chose working with me. I am also extremely proud to be part of a project meant to help home-stay moms—especially that I am one of them!